Mark Potts prescribes a half-dozen radical changes newspapers must make to survive. All of his ideas make perfect sense and five years ago they might have actually saved some newspapers. Unfortunately, the industry collapse is gathering speed so rapidly that it’s too late to make the kind of strategic, structural changes he suggests. People on sinking ships can’t choose that time to initiate repairs to the hull. Potts cites “fear gripping the industry and, unfortunately, the unimaginative responses to it.” Has anyone seen a newspaper really get out front of the digital and demographic revolution and do something imaginative to cope with it? Share your comments.
This entry was posted on Thursday, July 19th, 2007 at 3:40 am and is filed under BusinessModel, Demographics, Layoffs, Newspapers. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.